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What is employment branding?

Do people want to work for you? Build your brand and they will come.

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What is employment branding?

Postby mac.jacobson on Tue Nov 04, 2008 6:01 pm

What is employment branding? Will it help finding the right (best) candidate? How do I use it?
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Re: What is employment branding?

Postby hesslei on Wed Nov 05, 2008 10:40 pm

Employment branding is a long-term strategy that helps create the right perception of your unique employment experience and cultivate meaningful connections with talent. While the focus of employment branding is often external communications "as was the focus of my previous article on this topic", employment brand strategy is most effective when it connects with talent consistently, at every phase of the employee lifecycle.

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hesslei.....

buzz marketing
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Re: What is employment branding?

Postby redsuperted on Sat Nov 15, 2008 8:16 pm

I don't know about the US but in the UK employment branding is particularly prevalent in graduate/college jobs - it takes place on campus / at university and at other events like careers fairs.

WikiJob.co.uk
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Re: What is employment branding?

Postby ap4pseo on Sun Nov 30, 2008 12:54 am

The use of an image to apply oneself in the marketplace. how you are perceived as an Employer. Just take a look at how google brands their employment ethics and treatment of its employees. Most people would give their left leg to work for an employer like that. Job Search is perceived to be an integral part of getting your employment branding on a good foot.


Michael S. Quale
CEO A Place 4 People
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Re: What is employment branding?

Postby finjobs on Fri Jan 02, 2009 1:54 am

It sounds interesting.
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